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Colin Kaepernick more popular among Nike customers than with the general public | YouGov
A Guide to Target Markets (& Why They Aren't Just for Marketers)
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How Muslim Culture Has Shaped Nike's Target Market - Muslim Ad Network
18 Incredible Nike Demographic Segmentation - BrandonGaille.com
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46% of Consumers Are Likely to Purchase Nike Products in Response to "You Can't Stop Us" Campaign
